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“If you observe a really happy man you will find him building a boat, writing a symphony, educating his son, or looking for dinosaur eggs in the Gobi Desert.” - Australian psychiatrist W. Béran Wolfe

Greetings & Thanks for Visiting!

mike corso - seo - cool site I'm a web viking and digital marketing ninja (SEO, SEM, email, social media, landing page optimization, lead generation, etc. ) responsible for Cool Site of the Day, the Internet's oldest directory (launched in 1994).  I'm also Google Adwords Qualified and am one of only .5% with direct access to Google corporate. One of my goals with Cool Site of the Day is to shine a light on all the cool websites since the beginning of cyber time.

Cool Site of the Day has featured a unique site every day since August of 1994...nearly 9,000 sites!

As for my approach to Internet marketing and SEM, the following quote says it all:

“That which is measured improves. That which is measured and reported improves exponentially.” (Pearson's Law found on Mark Joyner's Simpleology)

More background

In 1993, I was the first person to promote music on the Internet for the major record labels (via bulletin boards and primitive websites!). After 5 years working for the music industry, I bought Cool Site of the Day (1998).
I have been quoted in several online and offline publications including The New York Times and The Wall Street Journal and am usually available for interviews and speaking engagements.

Sometimes I find time to offer consulting services...

If you do decide to contact me for a consultation, know that we will FOCUS on keyword research and competitor analysis INTENSELY (believe me, it will save you hours/days/months/years of heartbreak). THEN, you will know if your idea has a shot; if not, I will likely redirect you towards a more lucrative path.

How I spend my free time

Other than my business life, I'm also: Hoping our paths cross one way or another, Mike Corso e-mail: mike AT mikecorso.net facebook twitter | linkedin
"Mike Corso is incredible. Our heads hurt from the number of good ideas to track down after consulting with him for 30 minutes. Thanks, Mike!" -Jake, piclits.com
“Thanks for your insight and site evaluation. We have moved from PR3 to PR5 on one of our main landing pages thanks to you. We are on our way up thanks to your professional evaluation and valuable input. We have not implemented all of your suggestions as we have a small staff here. Thanks Again!"  Bruce Richards
“Mike Corso will show you the proper way of doing things. There is no hidden agenda, just pure information and action. You must be sleeping at the wheel if you do not get on board with Mike and his 'Crazy Train'!!” -David A.
"Keep up the good work. You really have a winner of a site, and what a way to help new sites generate the traffic they need when they first launch."  -- John H.
1-914-907-9733 mike@coolsite.com Click here for today's site

You've got until midnight…


Wow!

Insane news today (and SORRY for the late notice)….I don’t even know where to start.

The InnerMastermind Pay Per Click conference I attended in Las Vegas on Thursday/Friday was mind blowing but before I get to that…get THIS!…..

Last week I told you about Jeff Walker’s Product Launch Formula. I’m not going to tell you how great a tool it is–for that, you can read his lengthy info letter. What I am going to tell you is that Jeff did more than a million dollars in sales booked in about 12 hours (remember, he launched his Product Launch Formula on Thursday).

That’s just plain crazy… I mean it was just a few years ago when doing a million dollars in a
day was nearly unthinkable for an Internet marketing product.

Here’s what you need to know: if you are looking for the ULTIMATE guide to launching ANY product or service, you’ve got until midnight tonight to order the
Product Launch Formula. There’s no guarantee he’ll be taking orders through the night (I understand he has to limit orders to approximately 500 because of customer service issues) but it’s worth checking out:

http://www.cnotes.com/r/product_launch_formula.html

One last point about Jeff, the PLF, and my recommendation: I carefully choose which products I endorse and stand behind them 100%. There are only a handful of companies and products that I’m currently promoting and the PLF is at the top of my list….Schefren’s CashMaps is another).

Las Vegas & PPC

So, last week I was invited to an intensive seminar in Vegas on pay per click advertising. The speaker is currently using pay per click to advertise a bunch of offers from several CPA ad networks.

This guy (and his partner) is no ordinary pay per click advertising specialist. As I expressed to others at the seminar, I consider myself to be quite advanced when it comes to Adwords and ppc in general. Little did I know how much more I could (and now, will) accomplish. The speaker (who must remain anonymous for reasons you’ll understand in a few weeks), is earning between $50,000 and $150,000+ from ppc PER DAY.

I must tell you, I walked away from this event with a few pages of invaluable notes and insight. If you have ANY interest in either affiliate marketing or ppc advertising, this is the guy you want to learn from.

A few things I picked up:

  • Don’t underestimate Yahoo! for traffic (he currently derives SIXTY percent of his traffic from Yahoo! Search Marketing®).
  • Two CPA networks you definitely want to join are AzoogleAds and Shareasale.
  • Another great tool for online advertising is the Google Ad Planner.
  • Creating HUGE lists of keywords is essential for certain types of campaigns.

As I digest what I learned from last week and as I start to apply some, if not most, of the methods discussed, I will have a lot more to share.

Fortunately, he’s releasing a course which provides and inside look at his busines
s. It promises to cover everything I learned last week and a lot more. I don’t have any details yet but I know it’s going to be a combination of videos, live webinars, and printed material. As soon as I get more info, you’ll be the first to know. Stay alert.

Finally, speaking of ppc, I just got a heads up from Jeremy Palmer of the Black Ink Project about of a PPC flowchart from Giovanna Wall of SEO Book fame. Hey, if you’re into ppc or affiliate marketing, the three links in this paragraph are going to immediately make it to your hotlist.

Happy reading,

Mike

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