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“If you observe a really happy man you will find him building a boat, writing a symphony, educating his son, or looking for dinosaur eggs in the Gobi Desert.” - Australian psychiatrist W. Béran Wolfe

Greetings & Thanks for Visiting!

mike corso - seo - cool site I'm a web viking and digital marketing ninja (SEO, SEM, email, social media, landing page optimization, lead generation, etc. ) responsible for Cool Site of the Day, the Internet's oldest directory (launched in 1994).  I'm also Google Adwords Qualified and am one of only .5% with direct access to Google corporate. One of my goals with Cool Site of the Day is to shine a light on all the cool websites since the beginning of cyber time.

Cool Site of the Day has featured a unique site every day since August of 1994...nearly 9,000 sites!

As for my approach to Internet marketing and SEM, the following quote says it all:

“That which is measured improves. That which is measured and reported improves exponentially.” (Pearson's Law found on Mark Joyner's Simpleology)

More background

In 1993, I was the first person to promote music on the Internet for the major record labels (via bulletin boards and primitive websites!). After 5 years working for the music industry, I bought Cool Site of the Day (1998).
I have been quoted in several online and offline publications including The New York Times and The Wall Street Journal and am usually available for interviews and speaking engagements.

Sometimes I find time to offer consulting services...

If you do decide to contact me for a consultation, know that we will FOCUS on keyword research and competitor analysis INTENSELY (believe me, it will save you hours/days/months/years of heartbreak). THEN, you will know if your idea has a shot; if not, I will likely redirect you towards a more lucrative path.

How I spend my free time

Other than my business life, I'm also: Hoping our paths cross one way or another, Mike Corso e-mail: mike AT facebook twitter | linkedin
"Mike Corso is incredible. Our heads hurt from the number of good ideas to track down after consulting with him for 30 minutes. Thanks, Mike!" -Jake,
“Thanks for your insight and site evaluation. We have moved from PR3 to PR5 on one of our main landing pages thanks to you. We are on our way up thanks to your professional evaluation and valuable input. We have not implemented all of your suggestions as we have a small staff here. Thanks Again!"  Bruce Richards
“Mike Corso will show you the proper way of doing things. There is no hidden agenda, just pure information and action. You must be sleeping at the wheel if you do not get on board with Mike and his 'Crazy Train'!!” -David A.
"Keep up the good work. You really have a winner of a site, and what a way to help new sites generate the traffic they need when they first launch."  -- John H.
1-914-907-9733 Click here for today's site

Your Webmaster Toolkit & Tomorrow's Deadline


That’s the first word that came to mind when I returned from 17 days away from the office and saw how many people registered for the Arbitrage Conspiracy over the holiday (and, BTW, happy new year!).

Over 1,000 students enrolled.

W H O A ! !

(Before I say anything else about the Arbitrage Conspiracy and my experience with it thus far, stay with this e-mail because, at the end, I’m going to preview the guts of my long-awaited 2009 Webmaster Toolkit. Too much information for the first Monday of the new year? Sorry, I can’t help it–I’m overflowing with tons of great stuff just for you.)

As for the Arbitrage Conspiracy, the number of registrations is nothing short of mind boggling (did you see the 3 videos I sent previewing the course? Click here).

Considering a) the economy; and b) the price of the course, it is very impressive that so many of you have realized the power and potential of this ground breaking, life changing 12-week course.

Your investment will not go unrewarded.

Also, considering that Brad Fallon of StomperNet and Aymen (the creator of the Arbitrage Conspiracy) opened registration for the Arbitrage Conspiracy just weeks ago, this is a testament to the power of social proof (of course, their 100% ‘better-than-risk-free’ money back guarantee didn’t hurt the cause).

Download the free report and register here (you only have until tomorrow January 6th at 12noon PST).

The Arbitrage Conspiracy as a life changing event?

Yes–as I said before the holiday break, since meeting Aymen in Las Vegas this past November, I have decided to completely revamp my business focus and put all my brain power on Lead Generation and CPA Offers per the Arbitrage Conspiracy course (hey, over the past 6 weeks, I’ve added $20G to my bottom line thanks to the Arbitrage Conspiracy and I haven’t even cranked it up yet. Plus, I’m setting up pay per click advertising campaigns at a rate 700 times FASTER than I did previously. No joke.)

By way of background, when I met Aymen, I was in a room with just under 150 of the biggest Internet marketers on the planet. We’re talking billions of dollars in combined profits, all under roof. And all there for one reason and one reason only…to find out exactly how he is able to pull in $50,000 to $100,000…EVERY DAY.

Believe me, I went into that meeting in Las Vegas with a bit of skepticism. After all, that’s a BIG claim.

But then I saw what they were doing. And my eyes popped open.

Get the whole story here

This highly intricate traffic generation approach is unlike anything else you’ve ever seen…

These geniuses have refined their method to almost engineer-like precision, so you can start seeing results in only days.

I’m telling you–after they walked us through the entire process step-by-step, you could see the light bulbs going on around the room (all of the big-time gurus were looking at each other, nodding their heads and grinning from ear to ear).

Because the door to an enormously profitable opportunity had burst open. And we were among the first to see what was inside.

Anyway, I’ve heard that they’re going to cap the number of students at about 2,000. We’ll know, for sure, tomorrow….because registrations close on Tuesday, January 6th at noon PST.

IMPORTANT: I’ve received a lot of e-mail from those of you who have ordered the course and a lot more e-mail from those still on the fence. As I’ve told everyone: if you order the course through my link, I will make sure that you succeed–you will automatically become a part of my exclusive Pay Per Click Advertising Mastermind Group (Q&A webinars to supplement material covered in the 12-week course, on screen demos, etc. plus a $100 Amazon gift card to welcome you into the group).

Essentially, I’ve created this mastermind group as a means to find potential business partners with whom I’ll create a 5 or 6 member PPC All Star team–this will all become clear once you’ve registered for the Arbitrage Conspiracy here.)

Final thoughts about the
Arbitrage Conspiracy

My plan is to improve pay per click profits 100 fold during 2009–with the Arbitrage Conspiracy that goal will be accomplished. Over the next 12 weeks, I’ll be putting together my own blueprint to supplement the full Arbitrage Conspiracy course…and I’m going to give it away for FREE to everyone in my Pay Per Click Mastermind Group. If you want my blueprint, the webinars, the on screen demos and more, simply order the Arbitrage Conspiracy from this link.

Listen, I want you to succeed in 2009 and will do whatever I can to make sure you maintain momentum. That said, understand that Aymen is the real deal here and if you follow his instruction over the next 12 weeks it will be like pouring rocket fuel on the fire of your ambition.
(See all my posts regarding the Arbitrage Conspiracy here)

Don’t pass up this opportunity.

Enough said.

On to my 2009 Webmaster Toolkit

I’m in the process of putting together a 20-page toolkit with links to all the resources that I use to run Cool Site of the Day, my blog at, and the many affiliate marketing sales pages that I operate.

The 2009 Webmaster Toolkit will be divided into three sections: 1) Getting Traffic; 2) Converting Traffic; and 3) Creating Content. That’s it. That’s all you’ll need to succeed with your online business in 2009.

Here are 7 essential resources that I’ll review and demo in the Toolkit:

Aweber – I’ll never stop talking about the importance of building a mailing list…it’s just that essential. There are a handful of great list servers out there but I lean toward A
weber. Lots of great features (such as customizing email signup forms) but their professionalism, customer service, and e-mail deliverability are the main selling points.

SEOMoz – Have SEO envy? Check out the many free tools at SEOmoz…and read some of the many useful articles to quickly advance your knowledge of the search engine universe. While their free tools can get you far, their premium subscription is worth every penny.

Free SEO Blog Software – Literally one of the best pieces of traffic-getting software out there today… and it’s absolutely free. It doesn’t expire, you can install it on as many websites as you’d like and there are no hidden fees. The guy behind it, Jeff Johnson, is one of the best known names in the business.

CGI Connection – a boatload of scripts to add cool stuff to your website for one low monthly fee. GREAT value and simple to use.

Product Launch Formula – Here’s what you need to know: if you are looking for the ULTIMATE guide to launching ANY product or service, order the Product Launch Formula. Jeff Walker has brilliantly shown that there are proven steps that anyone must take prior to releasing a product online.

Site Build It – Ken Evoy of Site Build It! founded a fascinating service that helps people build income-generating web sites. They provide complete hosting as well as an extensive suite of tools to help you build traffic and generate meaningful income. Advanced users may not need SBI, however, it’s worth 20 minutes to watch their intro video just as a reminder of what’s important.

F5 – Formula 5 is a complete business growth system and it comes from the guys at StomperNet and super consultant Paul Lemberg. You’re going to be hearing a lot about this system over the next few weeks but, for now, you should view this superb intro video (Remember, StomperNet is largely responsible for making the Arbitrage Conspiracy a reality and where the Arbitrage Conspiracy may not appeal to everyone, F5 is clearly a resource that can benefit the largest number of online AND offline business owners).

Next week, I’ll be asking you to complete a short survey to help me round out the sections of the Toolkit.

That’s all for now.



P.S. Don’t miss tomorrow’s deadline 😉

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