Thought I'd share a proposal I just fired off to a prospective client. Use it to your benefit: Ray, Great speaking with you. I would setup and manage a comprehensive Internet Marketing plan that would encompass the following: Landing page optimization (using LPGen ). List building (email capture and autoresponder setup using Aweber ) Video marketing (using Traffic Geyser ) Keyword research (using Keywordtopia ) PPC (rapid campaign setup and execution using SpeedPPC ) Press release distribution (using PRWeb ) SEO (on-page SEO copywriting , inbound link building, SEOmoz tools) I propose a 20-hour/week contract at $xx/hr. 50% or $xx of first month paid up front. Press release fees extra based on my cost.