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November 2017

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If you’re thinking about designing a new website, or redesigning an existing one, most businesses land somewhere on the spectrum between clueless and confused. There are so many different styles, techniques, and trends, that it’s pretty challenging to know what you ought to do … especially if you don’t have a background in web design. Regardless of the industry you’re in, though, you probably can’t go wrong with a card-based design. What is Card-Based Design? Pinterest and Microsoft are generally acknowledged as the pioneers of card-based web design. They took the traditional use of actual cards -- such as Post-it notes, playing cards, or business cards

Unless you’ve been hiding under a rock for the past five years, you know all about the importance of building an email list for your business. However, if you’re like thousands of other business owners, you still haven’t fully invested in list-building. Is now the time? Practical Tips for List Building Building an email list for your brand isn’t just something you do to occupy your time and flex your muscles. It’s a very practical investment that will yield tremendous results when utilized in the proper manner. In fact, research shows: 81 percent of online shoppers are more likely to make additional purchases online or

Google is great at keeping us on our toes as site designers. With regularly released major algorithm updates, we’re forced to keep tweaking our sites and learning new rules to ensure we’re not hit by penalties. That’s why Fred, the most recent Google algorithm update, still has designers reeling several months later. What’s the right way to respond in light of Fred – or any update? The most basic rule, as SEO columnist and influencer Ryan Shelley explains, is not to panic. Sites with good SEO practices are unlikely to take a serious hit from an algorithm update and may even experience an uptick